Innovation through Business Design changes the way companies fulfill their consumers' needs. It is a chance for businesses to go beyond their actual framework and develop new ways for innovation based on user's experiment.
Workshop on Business Design
At Kovent we believe that innovation should be based on user's scenario that may, or may not require the creation of new products. We believe that innovation can only be accepted by the consumer if part of a holistic design approach that englobe all aspects of consumer experience.
We organise customised workshop that include tools, techniques and practical exercises to learn, create innovation based on user's experience.
Testimonial from DYPDC
(2:08 min)
DYPDC aims to become India’s reference for automobile designing. Kovent supported their educational project in user research.
Most of our workshops are articulated around Target Point business design methodology. The methodology provides a complete set of tools to understand users, generate a new design thinking in the organisation and finally design new business ventures. Read more
User's interview in North India
User research is considered to be the most critical part of business design. Done right at the beginning it provides great insights on consumer's behaviors. But a well refined user research is surely not enough to create innovation. Design thinking and design conceptualisation are needed to reconsider your business innovation work frame.
Business design leadeship
(1:37 min)
Business design can help your company to find new ways for innovation through ethnography, contextual innovation and design thinking.
“You may call me an “anthropologist designer” who has passion for business and innovation. I love people, from different cultures. From the most extravagant to the sage, people’s thinking and behaviors is a gold mine of insights for business design innovation... Read more
Testimonials
"Patrick is a dynamic but structured person. He does take risk but builds up foundation. Very enthousiastic, Patrick will do his best to support you and your business.”
Philippe Picaud, now Design Director at Carrefour International
“I met and worked with Patrick on a multilingual European project [...] Patrick did an excellent job interfacing with the client and their clients, gathering data and effectively reducing the data into design requirements. Patrick proved to be a very strong and hard working member of the European team."
Elisa del Galdo, now Chief of Technical Staff at EMEA
